“Go for it Scotland”

 

Scotland’s very own “Iron Lady”, triathlete and Texas Ironman Champion Catriona Morrison, today (23 January 2012) took the bull by the horns to launch a new sport and healthy activity bursary programme – “Go for It Scotland!”

The new bursary programme, developed by Quality Meat Scotland (QMS), is open to all ages and abilities and will be run annually over the next three years in the lead up to Glasgow 2014.

QMS has been working with sportscotland to develop the programme, which will run alongside the range of activities QMS already undertakes to encourage awareness of the importance of good nutrition and a healthy diet and lifestyle.

Catriona Morrison is fronting the new “Go for It Scotland!” campaign and the petite triathlete  teamed up with Highland bull, Jock of Lyntoun, to launch the new bursary which will see 60 individuals or groups receive sponsorship of £500 over 2012, 2013 and 2014.

Ms Morrison believes the programme will attract applications to fund a wide age- range of activities. As a member of the judging panel, she would also like to see applications from people who may have never considered applying for funding before.

“The “Go for It Scotland!” funding can be used for equipment, specialist clothing, travel, training, nutrition, coaching or to set up or develop a new or existing group or club. Anyone can apply providing they live and train in Scotland and take part in a healthy activity which increases their heart rate,” she said.

“Successful applicants will be asked to share their experiences and ‘chat’ about how the bursary has made a difference to them or their club by contributing to a website blog as well as being a good ambassador for their sport and healthy activity.”

QMS is the public body behind the development of the Scottish red meat industry and the promotion of Scotch Beef, Scotch Lamb and Specially Selected Pork.Jennifer Robertson, a qualified dietitian and QMS’ Health and Education Coordinator, said the bursary programme will be a great extension to the existing activities linked to good health undertaken by the organisation, including free cookery demonstrations in schools.

“We are regularly approached by groups and individuals, from hill walking clubs to high performance athletes, seeking sponsorship. This exciting new bursary will allow us to operate a comprehensive programme of sponsorship over the next three years as part of Scotland’s celebration of sport and healthy living in the run-up to Glasgow 2014.”

Stewart Harris, Chief Executive of sportscotland, also a member of the judging panel, said: “sportscotland is delighted to enter into this partnership with Quality Meat Scotland to support the “Go for It Scotland!” bursary programme. As the national agency for sport, we are passionate about encouraging people to become involved in sporting activities, which is why this new partnership is such a great fit for sportscotland.”

Application forms can be downloaded or sent out on request by telephoning 0131 472 4040. The deadline for submitting applications  is 5pm on Friday 24 February 2012.

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